20th Meeting of "Coaching meets AI"

The discussion in the 20th Meeting of the dialogue series "Coaching Meets AI" revolved around ethics in coaching and the role of AI in ethical practices. Key themes and insights include:

 

1. Definition and Scope of Ethics in Coaching

  • Ethics in coaching is broader than just privacy and confidentiality; it involves understanding boundaries, respect, and creating space for clients to reflect and decide.
  • There was debate on whether "ethics" and "attitude" are synonymous, with a consensus that ethics involves deeper principles and reflective considerations.

2. Ethical Principles in Human Coaching

  • Coaches must navigate confronting clients carefully, balancing helpful challenges with sensitivity to avoid harm.
  • Discussions highlighted the risks of triggering psychological issues and the responsibility of coaches to refer clients to therapy when necessary.
  • Ethical coaching involves fostering trust, transparency, and a sense of equality between coach and client.

3. Ethics Frameworks: Principle-Based vs. Consequence-Based

  • Principle Ethics: Following fixed guidelines (e.g., respect, honesty) and mutually agreed rules.
  • Consequence Ethics: Focusing on outcomes to ensure decisions do not harm others and promote positive results.

4. Role of AI in Coaching Ethics

  • AI can provide neutral, objective feedback without human bias or projection, making it a valuable tool for "ethical confrontation."
  • Concerns about manipulation by AI's programming were discussed, emphasizing the importance of domain-specific models and transparency in AI training.
  • AI may act as a supervisory tool, helping coaches maintain neutrality and offering unbiased insights.

5. Challenges and Risks

  • AI lacks the nuanced understanding of human diversity and situational ethics, requiring careful oversight.
  • Coaches must ensure their own projections and biases do not influence the coaching process, using AI as a supportive but not sole decision-making tool.

6. Ethical Standpoints and Goals

  • In therapy, the focus is on reducing suffering and restoring normalcy; in coaching, the goal is personal growth and higher development.
  • The ultimate ethical goal in coaching is to improve the coachee's life and their broader environment without causing harm to others.

7. Practical and Theoretical Applications

  • Developing and using task-specific AI models tailored to coaching can enhance ethical practices.
  • Continuous questioning and multi-perspective evaluation were emphasized as key to maintaining ethical integrity in coaching.

8. Feedback and Future Topics

  • Participants appreciated the depth of the discussion and highlighted the importance of exploring technical aspects of AI in coaching further.
  • Suggestions included revisiting the "Solution Finder" and integrating ethical considerations into the practical application of AI-driven coaching.

The session concluded with reflections on the importance of collaboration between human coaches and AI while critically evaluating AI outputs to maintain ethical and effective coaching practices.